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© 2020 Skye Sherman

ABOUT ME
PORTFOLIO
- PUBLICATIONS
- CONTENT MARKETING
BLOG
CONTACT

CONTENT MARKETING

Below are examples of Skye’s copywriting and content marketing work; these projects are typically ghostwritten.

Hilton Hotels
Lilly Pulitzer x Discover the Palm Beaches
Magellan Jets
Epoch Digital Network
Cultural Council of Palm Beach County

Instagram

Disclaimer: this is NOT what my April looked like,

Disclaimer: this is NOT what my April looked like, but I WOULD very much like to be back on Little Palm Island with @taylorvolkens now 🤪
This IS what my April looked like:
72+ pitches brainstormed
30 sessions on my yoga mat
3 books finished
44.3 miles run/biked/walked
2 failed attempts at baking
1.5 weekdays playing hooky after not mustering the motivation to get out of bed
60+ magazines from the past 2 years paged through (😅 wow it feels good to recycle that stack)
0 makeup
Thousands of words written, hundreds of emails responded to (or not 😬), too many dollars spent on takeout, and an undocumented number of Zoom calls, glasses of wine, evenings on the balcony, minor freak-outs, home-cooked meals, wanderlust reveries, and moments of gratitude 💛 Tomorrow’s a new month, and don’t forget that YOU get to decide how to respond to this “new normal” (I’m going for abs, more time reading, and crossing my fingers about booking an anniversary trip in June?!?)

@southerncrossclublittlecayman, I think you have t

@southerncrossclublittlecayman, I think you have two new regulars for life 🙋🏽‍♀️🙋🏻‍♂️🌴
#CaymanIslands #LittleCayman

West Palm Beach, you are so easy to love 💛 See

West Palm Beach, you are so easy to love 💛 See below for some Sunday musings.
—
Gratitude has changed my life. I hate self-help books but somehow got talked into reading The Gratitude Diaries during the first couple days of 2018, and I haven’t seen the world the same way since. The premise is simple: there’s always, always something to be grateful for. You can shift your perspective on any situation, however good or bad, to find a redeeming quality or a plus side of some sort. And you can choose to feel thankful for what you do have—starting with the ability to take a deep breath, a long walk, a hot shower—rather than stew on what you don’t. So here’s a lil reminder that your FEELINGS come from your ACTIONS—like deliberately choosing gratitude, or squeezing in a run 👆🏼, or sautéing yourself a medley of veggies for dinner, or putting down your phone and picking up a book. The sooner you accept that it’s not the other way around, the happier you’ll be 🌞 Here’s to a new week, people—make it count!

HAMILTON WEST PALM BEACH IS FINALLY HEREEEE! 🌟

HAMILTON WEST PALM BEACH IS FINALLY HEREEEE! 🌟 We waited a long time to see this show because we wanted to see it at our home theater, the @kraviscenter—and it was SO MUCH better than either of us had imagined 🙌🏼 Here’s a peek at our lovely evening at the theater seeing this long-awaited show 🥂 I went in totally blind, knowing nothing about the show except that it‘s been a worldwide sensation for several years now—“America then, as told by America now” 🇺🇸 And let me just say: the hype is real and SOMEONE REALLY SHOULD HAVE WARNED ME IT’S A TEAR-JERKER (seriously, come prepped with tissues) 😭 It’s still on my mind nearly a week later—a beautiful story, a fresh work of performance art with a script that blew my mind. @hamiltonmusical is at the Kravis through February 16—enter the lottery for your chance to grab $10 tickets! 🎟🎭🎼
.
Also, S/O to @taylorvolkens for this video because Lord knows I could not have made it. 😂

Grateful for deep dish pizza, Christmas pop-up bar

Grateful for deep dish pizza, Christmas pop-up bars, ice skating ribbons, Gühlwein, glitter lattes, puffy jackets, and another trip around the sun with my soulmate 🥰🎂🥳 #chicago

OFF THE GRID 🦎🇧🇷 We’re in Brazil, headi

OFF THE GRID 🦎🇧🇷 We’re in Brazil, heading out this morning on the M/Y Tucano (behind us) for an off-the-grid expedition into the Amazon... deeper into the rainforest, in fact, than any other tour goes! 😱 (I didn’t know this when I signed up 🤣) Wish us luck among the anacondas (and caimans, poison frogs, harpy eagles, jaguars, etc.) ... 😅

Having your best friends spread across the country

Having your best friends spread across the country really sucks, except when you get an assignment to one of their hometowns ❤️ Thanks for showing me around your stomping grounds this weekend @hannah.spargo—still wish you’d move to Florida so we could share cocktails + belly laughs + clothes + knowing looks + all the sass on a daily basis, but let’s be real, the world (and @aaronjnosbisch) probably couldn’t handle it. 😂 Miss you and Charlotte already!

Your Sunday afternoon reminder that you can go any

Your Sunday afternoon reminder that you can go anywhere you want (including here). 🌎✨

NOTES FROM ALASKA (literally copied/pasted from “Alaska notes” in my phone 😂)—SAVE THIS POST if you plan to visit someday!
📝
Alaska is a seasonal destination - not really possible for tourists to visit in the winter
❄️
First week of September is a great time to go because it’s nearing fall and colors are changing already (foliage turns much sooner in Alaska); good weather; only a couple weeks left of the season; animals are in “hyperphagia” (more active) so high probability of seeing wildlife
Drawback (or a plus lol): fewer children/families because kids are back in school so draws an older crowd
🍁
Must-try food in Alaska: reindeer sausage! You can find reindeer dog carts throughout Anchorage with practically the same density that you’ll find hot dog stands in the streets of New York City.
🦌
Calving = when part of a glacier breaks off and falls into the water and becomes an iceberg (so icebergs = broken-off chunks of glaciers)
☃️
Fun fact: there are more privately licensed pilots per capita in Alaska than any other state - 1 of every 62(?) people - the only way to get some places is dog sled or private plane!
🛶
Take a “safari” to see the “big five” of Alaska: grizzly bears, moose, caribou, wolf, Dall sheep - binoculars are a must!
🐻
Make sure to read Jack London’s “The Call of the Wild” before you visit or during your trip
🐺
Any Alaska questions?! Happy to answer them... this Florida girl was pretty clueless about Alaska before this trip 😅⬇️

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